泊素是谁？Who is BosuDesign?
Based in Kunming, BOSU Design is a high-end design agency specializing in brand visual strategy and book design. We firmly believe that design is not mere decoration, but a bridge for in-depth communication between brands and users. Founded in 2018, BOSU adheres to the core philosophy of “Tracing the Source, Solving Doubts, Establishing, and Spreading,” committed to providing clients with systematic solutions ranging from brand strategy and visual identity (VI) to book binding and packaging design.
We excel at deeply exploring a brand’s core, integrating local cultural heritage with modern aesthetic language. Through rigorous typography and restrained visual expression, we endow each project with a unique narrative and vitality. Whether it’s creating an unforgettable brand image or crafting collectible printed materials, BOSU persists in the attitude of “investigating things to acquire knowledge,” gaining insights into the essence and solving problems.
Our clients span various fields including culture, art, and commerce. Choosing BOSU means not only opting for professional design services but also selecting a long-term partner who can walk side-by-side with you, jointly refining your brand story. We look forward to communicating with you, letting design create genuine value for your brand.
泊素干什么？What BosuDesign do?
泊素的主理人？Who is owner?
刘峰
硕士毕业于湖北工业大学艺术与设计学院，曾于2010—2011年在德国奥芬巴赫设计学院（hfg-Offenbach）视觉传达设计专业学习，师从克劳斯·海瑟教授。他曾先后在腾讯、风行任职视觉设计师，2016年后创立「泊素设计」，并出任设计总监。
Liu Feng
He got a Master’s degree from the College of Art and Design at Hubei University of Technology. From 2010 to 2011, he studied in the Visual Communication Design program at the Hochschule für Gestaltung Offenbach (hfg-Offenbach) in Germany, under the mentorship of Professor Klaus Hesse. He previously worked as a visual designer at Tencent and Funshion, and in 2016, he founded “BOSU Design,” where he currently serves as Design Director.
泊素的客户？ The costomers
泊素荣誉 Bosudesign Honour